Marketing & Retail

Outputs related to Marketing & Retail

Showing 201 to 300 of 806

Article

Stead M, MacKintosh AM, Findlay A, Sparks L, Anderson AS, Barton KL & Eadie D (2017) Impact of a targeted direct marketing price promotion intervention (Buywell) on food-purchasing behaviour by low income consumers: a randomised controlled trial. Journal of Human Nutrition and Dietetics, 30 (4), pp. 524-533. https://doi.org/10.1111/jhn.12441


Conference Paper (published)

Wohlfeil M (2017) From 'Spiral Scratch' to PledgeMusic: The Birth and Rebirth of Punk Culture's Entrepreneurial Spirit. In: Proceedings of the Academy of Marketing 2017 Conference. Academy of Marketing (UK) Annual Conference 2017, Hull, 03.07.2017-06.07.2017. Helensburgh, Scotland: Academy of Marketing. https://www.academyofmarketing.org/conference/conference-2017/


Commentary

Londoño-Roldan JC, Elms J & Davies K (2017) A commentary on "conceptualising and measuring consumer-based brand-retailer-channel equity": A review and response. Commentary on: J.C. Londoño, J. Elms, K. Davies. Conceptualising and measuring consumer-based brand-retailer-channel equity, J. Retail. Consum. Serv., 29 (2016), pp. 70-81. Journal of Retailing and Consumer Services, 37, pp. 31-32. https://doi.org/10.1016/j.jretconser.2017.02.013


Conference Paper (published)

Green T, Sinclair G & Tinson J (2016) An Exploration of Socially Responsible Music Consumption. In: Petruzzellis L & Winer R (eds.) Rediscovering the Essentiality of Marketing: Proceedings of the 2015 Academy of Marketing Science (AMS) World Marketing Congress. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. 2015 Academy of Marketing Science (AMS) World Marketing Congress, Bari, Italy, 14.07.2015-18.07.2015. Cham, Switzerland: Springer International, pp. 87-92. https://link.springer.com/chapter/10.1007%2F978-3-319-29877-1_19; https://doi.org/10.1007/978-3-319-29877-1_19


Conference Paper (published)

Wilson C, Ormandy P, Vasilica C & Ali S (2016) E-Health Diaries for People at End-of-life: "A crutch to lean on". In: HIMS'16 : the 2016 International Conference on Health Informatics and Medical Systems, July 25-28, 2016, Monte Carlo Resort, Las Vegas, USA. International Conference of Health Informatics and Medical Systems HIMS'16, Las Vegas, 25.07.2016-28.07.2016, pp. 89-95. http://worldcomp-proceedings.com/proc/p2016/HIMS16_Contents.html


Book Chapter

Burt S & Sparks L (2016) Retail Branding. In: Dall'Olmo Riley F, Singh J & Blankson C (eds.) Routledge Companion to Contemporary Brand Management. Routledge Companions in Business, Management and Marketing. London: Routledge, pp. 492-508. https://www.routledge.com/The-Routledge-Companion-to-Contemporary-Brand-Management/Riley-Singh-Blankson/p/book/9780415747905


Book Chapter

Bourlakis M, Maglaras G, Aktas E, Gallear D & Fotopoulos C (2016) Does Firm Size Influence Sustainable Performance in Food Supply Chains: Insights from Greek SMEs. In: Pawar K, Rogers H, Potter A & Naim M (eds.) Developments in Logistics and Supply Chain Management: Past, Present and Future. London: Palgrave Macmillan, pp. 253-265. http://dx.doi.org/10.1057/9781137541253


Book Chapter

Black I (2016) Beyond 'A Greener Scotland'. In: Barrow S & Small M (eds.) Scotland 2021. Ekklesia, pp. 154-160.


Conference Paper (published)

Branco-Illodo I, Heath T & Tynan C (2016) Complexity of Dyadic Gift-Giving Forms: A New Framework. In: Petruzelli L & Winer R (eds.) Rediscovering the Essentiality of Marketing: Proceedings of the 2015 Academy of Marketing Science (AMS) World Marketing Congress. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. 2015 Academy of Marketing Science (AMS) World Marketing Congress, Bari, Italy, 14.07.2015-18.07.2015. Cham, Switzerland: Springer, pp. 157-158. https://doi.org/10.1007/978-3-319-29877-1_32


Conference Paper (published)

Maglaras G, Sparks L & Bourlakis M (2016) Power dynamics and distribution of benefits within supply networks: Insights from the UK grocery network. In: Logistics Research Network Conference 2016, Hull, 07.09.2016-09.09.2016. Chartered Institute of Logistics and Transport. https://ciltuk.org.uk/AboutUs/ProfessionalSectorsForums/Forums/LogisticsResearchNetwork/LRN2016.aspx


Book Chapter

Moufahim M (2016) Authenticity, Religious Identity and Consumption: a Reflexive (Auto)Ethnographic Account. In: Jafari A & Sandicki O (eds.) Islam, Marketing and Consumption: Critical Perspectives on the Intersections. Routledge ed. Routledge Critical Marketing. London: Routledge, pp. 173-193. https://www.routledge.com/Islam-Marketing-and-Consumption-Critical-Perspectives-on-the-Intersections/Jafari-Sandikci/p/book/9780415746946


Book Chapter

Siebers LQ (2015) International retail marketing and emerging markets. In: Goworek H & McGoldrick P (eds.) Retail marketing management: principles and practice. Harlow: Pearson, pp. 311-330. https://www.pearson.com/uk/educators/higher-education-educators/program/Mc-Goldrick-Retail-Marketing-Management-Principles-and-Practice/PGM1091532.html?tab=overview


Book Chapter

Williams M, Siebers LQ & Xun J (2015) Chinese retail policy and strategy. In: Mukherjee M, Cuthbertson R & Howard E (eds.) Retailing in emerging markets: a policy and strategy perspective. Routledge Studies in International Business and the World Economy. London: Routledge, pp. 200-239. https://www.routledge.com/Retailing-in-Emerging-Markets-A-policy-and-strategy-perspective/Mukherjee-Cuthbertson-Howard/p/book/9781138383180


Conference Paper (published)

Goode A & Anderson S (2015) "It's Like Somebody Else's Pub": Understanding Conflict in Third Place. In: Diehl K & Yoon C (eds.) Advancing Connections. NA - Advances in Consumer Research, 43. 2015 North American Conference of the Association for Consumer Research, New Orleans, LA, USA, 01.10.2015-04.10.2015. Duluth, MN: Association for Consumer Research, pp. 346-351. http://www.acrwebsite.org/volumes/1019420/volumes/v43/NA-43


Conference Paper (published)

Eiseman DL, Black IR & Sang KJ (2015) Consuming beyond survival: an evolutionary approach to sustainable consumption. In: Proceedings of the 21st International Sustainable Development Research Society Conference. The 21st International Sustainable Development Research Society Conference, 10.07.2015-12.07.2015. International Sustainable Development Research Society (ISDRS). http://programme.exordo.com/isdrs2015/delegates/presentation/181/


Website Content

Black I (2015) From 'I' to 'We'. Death of Capitalism [web page] 2015. https://bellacaledonia.org.uk/2015/12/02/from-i-to-we/


Book Chapter

Wohlfeil M (2015) Morris B. Holbrook, Subjective Personal Introspection, and the Hunger Games: A Young Researcher’s Introspective Perspective. In: Sheth J & Gould S (eds.) Legends in Consumer Behaviour: Morris B. Holbrook, Volume 10: Qualitative Methods, Part III: Subjective Personal Introspection. Legends in Consumer Behavior, 2. New Delhi: SAGE, pp. 391-395. http://www.sagepub.in/books/Book244091#tabview=authors


Conference Paper (published)

Wohlfeil M (2015) Learning Film Magic from the Professionals: The Film Studio as a Tourist Destination. In: O'Malley L, Patterson M & Lichrou M (eds.) 2015 Academy of Marketing Conference – The Magic in Marketing. Academy of Marketing Annual Conference 2015, Limerick, 07.07.2015-09.07.2015. Limerick: Academy of Marketing. https://www.academyofmarketing.org/conference-2015/am2015-conference-programme-documentation


Book Chapter

Anagnostopoulos C & Kolyperas D (2015) Corporate Social Responsibility of and through Sport. In: Byers T (ed.) Contemporary Issues in Sport Management: A Critical Introduction. London: SAGE, pp. 473-486. http://www.uk.sagepub.com/books/Book242153?bookType=%22Textbooks%22&subject=Q00&status=Forthcoming&availableAs=icfr&sortBy=defaultPubDate%20desc&fs=1#tabview=toc


Conference Paper (published)

Maglaras G, Bourlakis M & Sparks L (2015) Opportunism in power-imbalanced retailer-supplier relationships: The case of the food supply chain. In: Proceedings of the 18th Conference of the European Association for Education and Research in Commercial Distribution. 18th Conference of the European Association for Education and Research in Commercial Distribution, Rennes, France, 01.07.2015-03.07.2015. Rennes, France: EAERCD. http://eaercd-2015.sciencesconf.org/resource/page/id/24


Conference Paper (unpublished)

Green T, Sinclair G & Tinson J (2015) An Exploration of socially Responsible Music Consumption. 2015 Academy of Marketing Science: 18th World Marketing Congress, 14.07.2015-18.07.2015. http://c.ymcdn.com/sites/www.ams-web.org/resource/resmgr/2015/WMC_FINAL_PROGRAM.pdf


Newspaper / Magazine

Sinclair G (2015) Who cares if Taylor Swift gets paid? Not many. The Conversation. 23.06.2015. http://theconversation.com/who-cares-if-taylor-swift-gets-paid-not-many-43682


Conference Paper (unpublished)

Szymoszowskyj A, Winand M, Kolyperas D & Sparks L (2015) Retail Merchandise Strategies of Professional Football Clubs in Scotland. EURAM '15: 15th Annual Conference of the European Academy of Management, Warsaw, Poland, 16.06.2015-20.06.2015. http://2015.euramfullpaper.org/program/search.asp?qs=STIRLING%20UNIVERSITY