Article
A systematic review of social marketing effectiveness
Stead M, Gordon R, Angus K & McDermott L (2007) A systematic review of social marketing effectiveness. Health Education, 107 (2), pp. 126-191. https://doi.org/10.1108/09654280710731548
Showing 201 to 204 of 204
Article
A systematic review of social marketing effectiveness
Stead M, Gordon R, Angus K & McDermott L (2007) A systematic review of social marketing effectiveness. Health Education, 107 (2), pp. 126-191. https://doi.org/10.1108/09654280710731548
Article
The effectiveness of social marketing interventions for health improvement: What's the evidence?
Gordon R, McDermott L, Stead M & Angus K (2006) The effectiveness of social marketing interventions for health improvement: What's the evidence?. Public Health, 120 (12), pp. 1133-1139. http://www.sciencedirect.com/science/article/pii/S0033350606003040; https://doi.org/10.1016/j.puhe.2006.10.008
Research Report
Stead M, McDermott L, Gordon R, Angus K & Hastings G (2006) A review of the effectiveness of social marketing alcohol, tobacco and substance misuse interventions. Stirling: National Social Marketing Centre for Health, Stirling: Institute for Social Marketing.
Article
Stead M, Eadie D, Gordon D & Angus K (2005) "Hello, hello - It's English I speak!": A qualitative exploration of patients' understanding of the science of clinical trials. Journal of Medical Ethics, 31 (11), pp. 664-669. http://jme.bmj.com/content/31/11/664; https://doi.org/10.1136/jme.2004.011064