Research Report

A review of the effectiveness of social marketing alcohol, tobacco and substance misuse interventions

Details

Citation

Stead M, McDermott L, Gordon R, Angus K & Hastings G (2006) A review of the effectiveness of social marketing alcohol, tobacco and substance misuse interventions. Stirling: National Social Marketing Centre for Health, Stirling: Institute for Social Marketing.

Keywords
marketing; alcohol; tobacco; substance misuse

StatusPublished
Publication date31/12/2006
PublisherNational Social Marketing Centre for Health, Stirling: Institute for Social Marketing
Place of publicationStirling

People (2)

People

Ms Kathryn Angus

Ms Kathryn Angus

Research Officer, Institute for Social Marketing

Professor Gerard Hastings

Professor Gerard Hastings

Emeritus Professor, Institute for Social Marketing

Research programmes

Research centres/groups