Conference Paper (unpublished)
Details
Citation
Green T & Peloza J (2011) When The Going Gets Tough, Do The Tough Keep Giving? Advertising Corporate Social Responsibility During a Recession. 40th EMAC Annual Conference 2011 - 24-27 May, 2011 - Ljubljana, Slovenia, Ljubljana, Slovenia, 24.05.2011-27.05.2011.
Status | Unpublished |
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Publication date | 24/05/2011 |
Related URLs | http://www.emac-online.org/r/default.asp?iId=IIFKL |
Conference | 40th EMAC Annual Conference 2011 - 24-27 May, 2011 - Ljubljana, Slovenia |
Conference location | Ljubljana, Slovenia |
Dates | – |