Book Chapter

Sports Goods Retailing

Details

Citation

Sparks L (2006) Sports Goods Retailing. In: Beech J & Chadwick S (eds.) The Marketing of Sport. First ed. Harlow, UK: Pearson Education Ltd, pp. 365-395. http://www.pearsoned.co.uk/bookshop/detail.asp?item=100000000064085

StatusPublished
Publication date31/12/2006
PublisherPearson Education Ltd
Publisher URLhttp://www.pearsoned.co.uk/…=100000000064085
Place of publicationHarlow, UK
ISBN978-0273688266

People (1)

Professor Leigh Sparks

Professor Leigh Sparks

Professor, Marketing & Retail