Globalization, social media and professional sports club values
Alternative title Les médias sociaux comme indicateur de la globalisation des firmes sportives professionnelles : Quel impact sur la valeur aux États-Unis et en Europe?
Conference Paper (published)
Alternative title Les médias sociaux comme indicateur de la globalisation des firmes sportives professionnelles : Quel impact sur la valeur aux États-Unis et en Europe?
Citation
Scelles N, Helleu B, Durand C & Bonnal L (2013) Globalization, social media and professional sports club values [Les médias sociaux comme indicateur de la globalisation des firmes sportives professionnelles : Quel impact sur la valeur aux États-Unis et en Europe?]. In: Trejo-Pech C (ed.) Proceedings, International Business and Economy Conference 2013, 12th annual conference. Proceedings, International Business and Economy Conference, 12. IBEC 2012 - 12th International Business and Economy Conference, Caen, France, 09.01.2013-12.01.2013. San Francisco, CA, USA: College of Business, San Francisco State University.
Status | Published |
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Title of series | Proceedings, International Business and Economy Conference |
Number in series | 12 |
Publication date | 31/12/2013 |
Publication date online | 31/01/2013 |
Related URLs | http://www.ibec-info.org/2013/ |
Publisher | College of Business, San Francisco State University |
Place of publication | San Francisco, CA, USA |
ISSN of series | 1537-2316 |
Conference | IBEC 2012 - 12th International Business and Economy Conference |
Conference location | Caen, France |
Dates | – |