Advertising Poetry, the Working-Class Poet and the Victorian Newspaper Press

Citation

Blair K (2018) Advertising Poetry, the Working-Class Poet and the Victorian Newspaper Press. Journal of Victorian Culture, 23 (1), pp. 103-118. https://doi.org/10.1093/jvc/vcx003

Abstract
This article investigates the neglected topic of advertising poetry, focusing on its substantial presence in the provincial press. It argues that advertising poetry and newspaper verse, both usually produced by working-class authors, have a complicated relationship in the Victorian period, and that this relationship highlights questions about working-class consumerism and about poetry itself as a marketable commodity.

Keywords
poetry; british newspapers; advertising poetry; Literature (General); Literature and Literary Theory

Journal
Journal of Victorian Culture: Volume 23, Issue 1

• Accepted manuscript