Authored Book

The Dynamics of Advertising

Details

Citation

Richards B, MacRury I & Botterill J (2000) The Dynamics of Advertising. London: Routledge. https://www.routledge.com/The-Dynamics-of-Advertising/Botterill-MacRury-Richards/p/book/9789058230850

StatusPublished
Publication date31/12/2000
Publication date online17/11/2000
PublisherRoutledge
Publisher URLhttps://www.routledge.com/…ok/9789058230850
Place of publicationLondon
ISBN9789058230843
eISBN9781315080086

People (1)

Professor Iain MacRury

Professor Iain MacRury

Professor in Comms., Media and Culture, Communications, Media and Culture