Mrs Michelle Mitchell

Business Engagement & Innovation Officer

University of Stirling Stirling

Mrs Michelle Mitchell

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About me

About me

Michelle has nearly two decades of experience dedicated to social marketing, environmental marketing and regulatory communication to support policy and encourage behaviour change. Responsible for the Waste (Scotland) and Single Use Carrier Bag Scotland Regulations she is versed in taking a complex, nuanced projects and communicating them comprehensibly to a B2B audience. She delivered ERDF funded energy and sustainability support to SMEs to cut energy bills by 24%. Practicing what she preaches she’s invested in solar, recycles (everything) and grows (with limited success) her own fruit and veg.

Research (1)

Projects

KTP - Keep Scotland Beautiful
PI: Dr Peter Hunter
Funded by: UK Research and Innovation