Primary (lead) brand partner

Where the University is the lead brand partner, the University’s visual identity should prevail. This would include the use of colour, fonts, straplines and photography.  

The primary position for the University logo is either top or bottom right on all collateral. 

When we are the leading partner, other partners’ logos should be presented below the University of Stirling logo – either directly below (maintaining the exclusion zone) or along the bottom of an application, to illustrate we are the dominant partner.  

The partner logos should be right aligned with the right edge of the University of Stirling logo. That means, where possible, the two logos should not be in opposite corners.  

All partner logos should be 50% of the University logo. Clear space and minimum-size standards must be adhered to.

When displaying multiple partners’ logos, these should sit at foot equally in a row.