The Grid

Grids play a crucial role in upholding a structured framework and maintaining harmonious proportions within brand layouts. The recommended grid outlined below should be utilised for all communication materials.

We use a 24 column grid system based on the width of the canvas. This grid allows content to be positioned in multiple ways, giving us a visual identity that feels open, free and flexible, while remaining consistent across the brand.

The grid system can also be used for the placement of headlines, frame and body copy, giving us the opportunity to create flexible and dynamic layouts.

This system applies to all canvas orientations.